By Carter B. Horsley
22-story, glass-clad office
building was designed in 1970 by Emery Roth & Sons and acquired
by The Moinian Group in 2004 for $130 million for conversion to
Moinian Group calls the
rental project Dwell on Wall by Yoo, a design group headed by
Philippe Starck, the French designer who did the unusual interiors
at the Royalton Hotel on West 44th Street and 15 Broad Street.
had been used for many years by JP Morgan.
article by Steve Cutler
in therealdeal.com quoted Julieann Humphryes, the Yoo London office
studio manager, as stating that "Joe Moinian wanted it designed
to be like a showcase, like a jewel - very intense," adding
that "We did all the furniture that sits in [the] lobby in
gold plating, from the reception desk to the chairs to the sofas.
They're all shiny sculpted gloss metals in a dark chocolate, which
matches the bronze color of the 1970s building. Then we've added
some bulls and bears to relate to the market to remind you of
the location....We've created a carpet that's going to be made
of over-scaled dollars - coinage - that is going to be inlaid
into the floor....It feels like a lot of the turn-of-the-century
steel-tiled floors that you get in old Soho - part of original
a residents' lounge
penthouse with a fireplace and a breakfast area with complimentary
breakfast and a landscaped terrace.
building has a 24-hour
concierge and doorman, valet services, on-site parking and a fitness
come in two Yoo
styles: classic, which has refined dark wood floors and kitchen
cabinetry with Creme de Marfil countertops; and nature, which
has light wood floors and cabinetry and Venatino marble countertops.
Classic layouts are on the lower floors and nature layouts on
the upper floors.
have Jenn-Air cooktops
and convection ovens and wood-paneled Liebherr refrigerators.
Bathrooms are lined in marble and have "vessel" sinks
and glass sconces.
also have Swarovski
crystal chandeliers. At 15 Broad Street, Starck put an enormous
chandelier in a relatively low-ceiling lobby so that it was only
a few inches above the floor.
K. Malholtra was the
architect for the conversion. The building is also known as 96
Front Street ad 97 Water Street.