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784 Park Avenue

Southwest corner at 74th Street

Block 1388 Lot 27

784 Park Avenue

784 Park Avenue

By Carter B. Horsley

This very elegant, 19-story cooperative apartment building at 784 Park Avenue on southwest corner at 74th Street was erected in 1930 and designed by Emery Roth.

It has 58 apartments.

The beige-brick building has a three-story rusticated limestone base with a canopied entrance on the sidestreet with a revolving door and sidewalk landscaping.

The building has numerous decorative balconies and its tower has five setbacks.  The first setback on the avenue has a pergola at its southern end.

The building has a handsome enclosed rooftop watertank.

The building has wood-burning fireplaces and formal dining rooms, high ceilings, private storage spaces, a vaulted and large lobby and a doorman.

The building is convenient to the Asia Society and the Whitney Museum of American Art and many boutiques on Madison Avenue.

There is cross-town bus service on 72nd Street and there is a subway station on Lexington Avenue at 77th Street.

 

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